Page 27 - TRI Annual Report
P. 27

Transform Rural India
                                                                                              Annual Report 2022-23




 receive helpful information and   "neo-market systems" with   1.  Prototype Development:   and Urban-to-Rural (U-R)   collectives of producers such
 ideas.  business growth across   Place-Based BMFL Models  goods and services segment.   as Producer Enterprises (PE),
 mini and nano enterprises,      Our approach involves a   Public procurement   Producer Groups (PGs), and   Startup RISE
 Rural areas have seen a   both formal and informal.  district-based saturation   opportunities have been   Farmer Producer Organisations   The Rural Innovation & Social Enterprise (RISE) Hub, an initiative of DAY-NRLM, aims to
 demographic shift with a   strategy that combines   created by mapping and   (FPO). Additionally, CMRE Youth   connect women-led collectives (SHGs, VOs & CLFs) with private industry players,
 young, aspirational, tech-savvy   �•  BMFL also aims to catalyse   existing livelihood and   identifying openings.  Hubs provide peer spaces for   especially startups and MSMEs, through interventions in farm and non-farm livelihood
 population with formal   state capacity and crowd-in   employment programs and   To disintermediate the   collective analysis and   supporting activities. It provides a platform for startups to share their solutions for rural
 education, including girls with   public investments by   policies. It takes   fragmented supply chain of   solidarity, leading to higher   communities and collaborate with NRLM, creating opportunities for rural jobs and
 professional degrees. Climate   building local market   data-driven, targeted action   input supplies and   motivation, social mobilisation,   reducing Out-of-Pocket Expenses (OoPE). It also promotes rural economic
 change concerns offer   capacity through roads,   to address labour supply   technology, agri-preneurs can   and the development of   empowerment through entrepreneurship as a means of income generation, social
 opportunities to exploit rural   communication and   gaps, create local demand,   build marketable lots. They   enterprise leadership.  development, and sustainable economic growth. The interventions are designed to
 competitive advantages in the   business infrastructure, or   and improve the quantity   can form informal and formal   complement DAY-NRLM's efforts to connect women collectives and the last mile with
 bio-economy and eliminate   asset building for   and quality of local   the commercial sphere and the entrepreneurial ecosystem.
 economic barriers through   pre-commercial   employment.
 digitization.  households. It includes      Examples of this approach
 design of new programs,   are:
 The challenge and opportunity   including the Bharat   �   GOYN Bharat
 is "engaging masses in   Enterprise Enabler System,
 mass-production". The   to bring synergy in public   �   Work for Progress (W4P)
 opportunity exists at two levels:  investments to the locality   �   Rural Industrial Park
 level market systems   2.  Special Purpose
 1.  Maximising the potential for   infrastructure.  Promotional Vehicle
 economic enterprises within
 the area based on the local   •  BMFL engages with private   For growth-oriented private
 economy and using this   BMFL interventions include   A: Structural Level  sectors to seed   sector engagement, scale is
 stock of enterprises to enter   locality-based interventions to   entrepreneurial talent   crucial. In areas with   Rural Industrial Park  team is engaged in   Mini Gramin Bazar
 the national and larger   increase demand and supply,   •  BMFL aims to increase the   ex-situ, and catalyse private   unexpressed latent demand,   Government of Chattisgarh  developing a total of 12
 RIPAs in 6 blocks across 5
 there needs to be an effort to
 economic arena, and  designing rules of the game,   productivity of the existing   sector action through RISE,   "create a market," which   districts.  The MINI GRAMIN BAZAR is a result of the evolving Gramin Bazar ecosystem. During
                       the development of the market, it was observed that kirana shops run by women face
 and catalysing the provision of   workforce and enterprises   SSA Million+ Livelihoods,   RIPA is designed to be a
 2.  evolving an ecosystem to   missing supporting functions   and provide affordable, good   AgVenture CoUp MEET,   requires specialised attention.  facilitation-cum-livelihood   The team has worked with   many challenges. These include difficulties in obtaining regular supplies, maintaining
 encourage enterprises from   like capital, information, and   quality delivery of basic   Prajwala Challenge,   Examples of this approach are:  generation centre in  villages.   the Department of   transparent pricing, securing funds to expand inventory, and remaining competitive.
 Bending Markets   solutions that disrupt the   outside the region to   logistics.  services in health, education,   PPAVCD, FEED, and   �•  National Agriculture and   TRI’s engagement with the   Panchayat & Rural   The MINI GRAMIN BAZAR concept supports already existing small Kirana stores. It aims
 nutrition, water, and
 RuralSutra.
 actively participate in the
 for Flourishing   system.  local economy.  The interventions are at three   sanitation. We do this by:  •  Lastly, BMFL aims to curate   Food Processing   ambitious programme is at two   Development (Nodal   to renovate and make these stores competitive with better product availability,
 Organization (NAFPO)
 Department for RIPA) to
 levels : a) at the State Level as
                       ambience, and pricing. Gramin Bazar creates an ecosystem where MINI GRAMIN
 Localities (BMFL)  The need for differential   levels: structural, meso, and   �   -  Arranging partnerships   mechanisms for supporting   �•  Farmer Producer   in design and development as   prepare guidelines and   BAZAR becomes spokes and retail distribution in villages, while Gramin Bazar works as
 growth in languishing   BMFL aims to improve the   micro levels    with public programs      nascent ideas or expansion   Organizations Development   knowledge partner including    DPR formats for RIPA,   a hub to support these stores. Gramin Bazar also handles the logistical support by
 capacity building of field
 The BMFL approach is about   localities is a prime national   demand and supply interlock     with market-making   of existing business models   and Reform Vehicle   guidelines, frameworks, digital   staff; Design Workshop on   providing all the required items to run the Kirana stores successfully.
 helping poor areas become   agenda due to growing   by mobilising resources and   �•  Structural level    opportunities  through size-fit financing   Company (FDRVC)  ecosystem, and other   bottom-up planning
 knowledge tools for RIPA, and
 prosperous by developing their   opportunity-growth fault lines.  talent from both within and   interventions are related to   �   -  Creating private sector   with Sampark's MNRE and   C: Micro Level  b. at the District level support in   process with Harvard
 markets with the help of private   outside the area, in order to   systems change   partnerships  FaME.  Investing in "Market Readiness"   the implementation of RIPA, TRI   University’s Design Lab.
 businesses. "Languishing   While India has become the   promote economic growth. The   �   -  Establishing special   is the main task, which involves
 localities" have limited   fastest-growing large   practice focuses on developing   �•  Meso level interventions are     purpose vehicles  B: Meso Level:  building assets, developing
 government help, so they rely   economy with a fast decline   solutions that work at scale,   related to constituents of   skills, changing mindsets, and
 on subpar private markets and   in absolute poverty, it remains   leveraging TRI's ground   the market system and its   •  BMFL also seeks to   The aim is to create   identifying business models
 community systems. BMFL   a highly unequal society with   presence in live "Community   interaction with other   galvanise action and build   Locality-Focused Growth   with positive impacts on
 aims to use market systems to   large unemployment. Basic   Action Lab" to learn and   systems  momentum through   Clusters that capitalise on   market systems.
 help these areas grow in a fair   safety nets and government   demonstrate the prototypes   deliberate and persuasive   current opportunities while   To achieve this, the growth of
 way. It focuses on helping poor   and private sector   and contribute in the design   �•  Micro level interventions are   presentations of analysis,   preparing for future ones. Mini   local enterprises is critical,
 people and using non-market   commitments to producing no   and development of   related to the locality or   insights, and pathways. It   and Nano Enterprises (MNEs)   including partnerships with
 interventions. This approach is   net carbon emissions provide   complementary public system   local market or enterprise   provides insights on   can generate a large number   local business communities
 based on the belief that difficult   chances for people to get   interventions.  base.  opportunities for seeding   of rural jobs.  engaged in the Rural-to-Rural
 issues need interconnected   involved in the market and   (R-R), Rural-to-Urban (R-U),




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