Creating opportunities where people are – to live, thrive and belong, not escape for survival
Our work requires genuine compassion for those left behind and a willingness to understand their world. We believe in helping communities reach their own aspirations.
We are ambitious. We are multifaceted. And we are committed for the long-term. We will face failure and rejection. But we will adapt and create new methods to transform rural India.
Our team of practitioners, strategists and specialists are committed to transforming rural India. We work with the government at the central, state and grassroots levels to pilot ideas and design policies for rural development.
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info@trif.in
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Ms Bharti Gupta Ramola has supported industries, government and development institutions in various capacities, and is currently focusing on improving productivity and last mile delivery using commercially available technology. A partner at PwC from 1984 to 2017, she was part of the founding team of varied advisory businesses (Corporate Finance and Recovery, Project Finance, Sustainability) for PwC in India. Ms Ramola has worked extensively on Financial Sector policy, the first Public Private Partnerships and the first loan portfolio sales in India. She also led PwC’s work on sustainability, climate change and project finance at different stages of her career. She became PwC’s India Market Leader and joined the management team in August 2011, focusing on building the brand and the institution. During this stint, she led the firm in identifying and seeding investment in technology-led growth areas. In 2015 she took on additional direct responsibility for PwC’s Financial Services practice.
Ms. Ramola co-promoted the Basix Group of Social Enterprises in 1996 in her personal capacity. She serves on the Governing Body of Lady Shriram College, the advisory committee of the Centre of Excellence for Research on Clean Air (CERCA) at IIT Delhi and is a member of the Board of Feedback Infra Pvt Ltd.
Ms. Ramola holds a Post Graduate Diploma in Management from the Indian Institute of Management, Ahmedabad and a Bachelor’s Degree (Hons) in Physics from St Stephen’s College, University of Delhi.
Ms Ireena Vittal is an independent director on the board of Tata Industries. A former partner with McKinsey & Co., she is a recognized thought partner to consumer-facing companies looking to build large-scale, profitable businesses in emerging markets. She has also served government and public institutions to design and implement solutions core to India’s development, like inclusive urban development and sustainable rural growth.
Ireena was a founding member of the economic-development practice and the global emerging-markets practice at McKinsey & Co. After 25 years in the corporate world, she is currently working in the urban and the agriculture spaces and is also an independent director on the board of select Indian companies, including Axis Bank, Titan Company, Indian Hotels, Godrej Consumer, Tata Global Beverages and Wipro as well as on the global advisory board of IDEO.org, a non-profit dedicated to applying human-centered design to alleviate poverty. Prior to joining McKinsey & Co., Ireena worked with Nestle and with MaxTouch (now Vodafone).
Ireena graduated in electronics and has an MBA from the Indian Institute of Management, Calcutta.
Mr. R. Venkataraman is Advisor to Reliance Industries Limited. He is former Managing Trustee of Tata Trusts and is credited with redefining the Tata Trusts’ philanthropic approach, with a view to making it relevant and responsive to the current needs of society. He personally led Trusts’ major health initiative that focuses on issues related to malnutrition in young children and pregnant mothers.
Venkat has over 20 years’ business experience in the areas of finance, business support and strategy. From early 2007 to the end of 2012, he was Executive Assistant to Mr. Ratan N. Tata, the former Chairman of the Tata Group, until his retirement in December 2012. He continues to support Mr. Tata in the office of the Chairman, Tata Trusts. Prior to his association with Mr. Tata, Venkat was Head of Business Support at Qatar Foundation, a non-profit organization engaged in Education, Science and Community Development, based in Doha.
He has worked in Videsh Sanchar Nigam Limited, Mumbai (VSNL), India’s former international, long-distance telecommunications monopoly, now known as Tata Communications, and the Gujarat State Finance Corporation, based in Ahmedabad.
Venkat is a science graduate and has received his MBA from the Sri Satya Sai University. He is also a law graduate from Mumbai University and has completed his Advance Management Program (AMP) from the Harvard Business School. He is a member of the Board of AirAsia India Private Limited and a Trustee of several Tata Trusts and other non- profits.
Sushil Ramola is the CEO of B-ABLE, an organization focused on skill development and sustainable livelihoods for India’s rural workforce. With a strong entrepreneurial approach, Sushil has spearheaded impactful initiatives that bridge skill gaps and create economic opportunities for underserved communities. Previously, he worked in corporate leadership, where he honed strategic insights now applied to building livelihood models aligning social impact with economic growth. Known for his dedication to rural development, he has contributed to national forums on skill-building and workforce development. Sushil’s balanced approach to business and social responsibility makes him a respected leader in sustainable development and rural empowerment. He is an alumnus of the Indian Institute of Management (IIM) Ahmedabad.
Yamini Atmavilas is a dedicated leader in gender equality and social inclusion, committed to fostering systemic change across India’s development landscape. With extensive experience in policy advocacy and program design, Yamini has worked with various social impact organizations to create initiatives that empower women and drive equitable social outcomes. She has held leadership roles focused on enhancing women’s economic participation and leadership opportunities, leveraging her expertise in social development. Her approach integrates insights from her background, making her a valued voice in forums on inclusive growth. Yamini’s contributions continue to inspire pathways for increased equality and sustainable change within communities as she collaborates with stakeholders to advance gender equity at scale. She holds a Ph.D. in Public Health and Gender Studies.
Anirban Ghose is part of the lead-team at Transform Rural India. He has also been on the leadership team at India’s leading non-profit PRADAN, working on rural transformation.
Anirban joined PRADAN in 1995 and led field-based teams in Lohardaga and Khunti districts of Jharkhand. He was Director, Operations, in PRADAN and was responsible for integration of all activities across the organization, involving planning and implementing programs, monitoring progress, setting systems in place, design of strategies, staff development and managing key grants. His role included raising funds and building linkages with multiple stakeholders. As part of PRADAN’s Leadership Group, he was responsible for institution building and positioning PRADAN with stakeholders.
Anirban is recognized as the pioneer of automated book-keeping systems in women’s Self-Help Groups and numerous technologies for development programmes.
Anirban graduated in Business Studies from the University of Delhi.
Anish Kumar is part of the lead team at Transform Rural India. He has also been on the leadership team at India’s leading non-profit PRADAN, working on rural transformation.
Anish joined PRADAN in 1994. He has been part of the senior management team, looking at overall organization strategy and institution-building. He integrated the finance function, involving raising resources, statutory compliance, and building and managing linkages with stakeholders.
His areas of expertise include creating business organizations run by poor communities and facilitating participation of small-holder farmers in modern value chains. Anish developed and piloted the small-holder poultry prototype. He was the CEO of the first poultry co-operative and then scaled up the model across new geographies. He is a Board member of the National Smallholder Poultry Development Trust, an advisory and policy advocacy body.
Anish has been a member of the Planning Commission Working Group on disadvantaged farmers and has been involved in designing policies for producer collectives.
Anish has a postgraduate degree in Forest Management from the Indian Institute of Forest Management, Bhopal.
